Had to let my property management company go. I won't mention names, as I don't think it was their fault; it's just the nature of the beast. I hired them a month ago, when I had 3 vacancies and was over 1500 miles away from them. I NEEDED a PM to make it happen.
Well... a month later.... nothing. And no tenants in sight, either. I've been posting my own ads, screening tenants, and referring them to the PM. I realized yesterday why NOTHING has been happening.
This is how they (and many PMs) work things:
A potential tenant calls. The PM tells them to come to the office to pick up a key. The tenant gives a deposit and a copy of their driver's license in exchange for the key.
THEN.... the potential tenant (aka Your Money, Your Bread and Butter, Your Life Line) goes into your house.................... ALONE!
Ok, we'll get to the liability issues on that in a moment.
But the real issue is that it's NOT going to get rented under these circumstances.
A good tenant will have questions about the property. A good tenant will need someone to help them close the deal! Excited about your new home? Sorry! You'll have to wait for the excitement to wear off before you do anything about it. And, OH! I am SOOO sorry. We're closed for the day. Come back and sign tomorrow!
As far as "good business" goes, if I was a property manager (whose money source depends on filling vacancies) I would want to be RIGHT there in the action, hearing comments like, "If only the bathroom was a different color I would rent it...." or "I really need something bigger than this."
Comments that can be referred to the Owner in order to make necessary repairs and upgrades; AND comments that the PM can use to move a tenant into the RIGHT house!!
Amazing.
[Liability issue that I promised I would get back to: Potential tenant enters house, turns on all the lights, and the heat, and the water... Oh, that explains THAT bill!... forgets to lock the door... someone else comes in and walks off with the appliances.... and that's the end of getting that place rented.]
So, I posted some ads on Craigslist yesterday; got a bunch of phone calls. Showed two of three vacancies. Got one application faxed in. And have one family ready to go as soon as the references check out. A tenant a day? Not bad!
Further--we found out why it's taken so long to get one of the houses rented. Rent price is $1200. Anything above $1200 right now is NEW construction, big, etc. Anything below $1200 is slummy, scary, small, smelly, etc.
This particular house doesn't fit into either category. It's old with all new upgrades. It's small, but well planned. A+ in character and "cool." So, we may have gotten more views if we put the price at $1250, and then offered utility incentives to put it at a more realistic price.
Would not have learned this important tip about the rental market if we had not SHOWN the house ourselves. Yes, it took 30 minutes to show the house; but I don't mind getting paid $1200 for 30 minutes of work. Do you!?
Wednesday, November 28, 2007
Buying smart in a buyer's market
Everybody knows it's a real estate buyer's market. That doesn't mean, however, every house on the market is a good buy nor does it mean that buyers should be buying everything on the market. There is a fundamental question that every would-be buyer needs to ask: "What is my purpose in buying real estate?" Buyer A may want long term capital growth. Buyer B is looking for a way to shelter some income from tax consequences. Buyer C is attempting to generate a nice chunk of change on a flip and Buyer D is just looking for a way to generate monthly cash flow. No matter how good a buy a property might be, unless it meets the buyer's goal, it won't be a happy experience. For example, my comfort level in investment property is limited to whether or not anticipated rental income is sufficient to service the mortgage, property taxes, insurance and upkeep. That means I resist buying a vacant lot or acreage no matter how underpriced it may be, because it won't generate the monthly income needed to pay the cost of holding on to the property. Others with deeper pockets and a penchant for a greater risk to greater reward ratio might jump at the chance to tie up that lot. For those with nerves of steel and a desire for fast returns, the market is ripe with opportunity. This is a time when list prices must be ignored and fear of insulting a seller set aside. A buyer that fits this category should be having the time of his/her life while driving a realtor insane with crazy low-ball offers and creative strategies that only a few sellers would even consider. Keep in mind two very important factors: 1. We don't know if the market has bottomed out yet. 2. You make money in real estate on the purchase, not the sale. Whether you are an investor or just looking for a new place to call home, now is the time to buy.
Special contribution from Larry Refsland, who makes a practice of shocking realtors and sellers.
Special contribution from Larry Refsland, who makes a practice of shocking realtors and sellers.
Tuesday, November 6, 2007
Bad Decisions in Real Estate
I remember hearing the story of a wealthy man of few words. He was miserly with his resources and that included the number of words he would dispense for advice or explanation. When asked how he made his money he replied, “Good decisions.” The interviewer pressed on with a follow-up. “How did you make good decisions?” The man of means answered, “Experience.” Which of course forced the next question: “How did you gain the experience?” To which he grunted, “Bad decisions.” In real estate, there are unlimited opportunities to gain experience. Unfortunately, as the wealthy man implied, experience is often gained as a result of bad decisions. A lot of folks wish they could turn back time and reverse a decision to buy a property or at least choose a different loan product. While experience can often be painful, it isn’t the end of the world. The trends of real estate values and all the forces that influence those values are easier to track than the forces of nature that drive global warming/cooling. One thing is certain: Values are sure to rise over time. Even a bad decision today can make you look like a genius given enough time. Talk to anyone that bought property in the 1960’s. Most people that bought their first home in those days were stretching their financial limits to buy a $12,000 3 level split entry house on a cul-de-sac. Even if their neighbor bought the same house for 20% less, in the end they all came out smelling like roses as long as they held the property long enough. One must keep in mind the amount of actual investment and not the purchase price to accurately reflect on whether or not the experience gained was from a good or bad decision. The best way to correct a purchase at the top of the market is to buy another property at the bottom of the market. So, what are you doing reading this when you should be out looking for a bargain?
Contribution by Larry Refsland, who has seen many properties go from good to better, with a little patience. He has real estate in Minnesota and Texas.
Contribution by Larry Refsland, who has seen many properties go from good to better, with a little patience. He has real estate in Minnesota and Texas.
Friday, November 2, 2007
What’s a nice home like you doing with a Realtor like that?
In today’s more challenging market, it’s more important than ever to have a strategy on selling your home. Even with all the technology available to market your own home, most folks can use the assistance of a good real estate agent. Alas, that is the dilemma. How can you tell if the agent you sign a six month listing with is the right one for the job? My suggestion is to conduct a job interview with a variety of agents. If you don’t know a realtor, stick a FSBO sign in your yard and start setting up interviews with the agents that have the courage to call. The interview is pretty simple. It should go like this: “Tell me what you are going to do everyday for the next 30 days to sell this house.” If all you get for an answer is, “Put a sign in your yard, a lockbox on the door, put it on MLS and an ad in the paper,” keep looking. I would challenge anyone that wants the listing to come back with a 30 day marketing plan. If they can’t come up with 30 ideas to expose your home to prospective buyers, they are what is known as “order takers.” In this market, an order taker will make more money taking orders at McDonald’s. I’m not saying coming up with 30 ways to sell a home is as easy as the 50 ways to leave your lover that Paul Simon set to music. You might try it yourself and find yourself drawing a blank slate after the 7th or 8th day. But you’re not the one that claims to be worth anywhere from 5 to 7% of the sale price of your home.
Contribution by Larry Refsland. He was that realtor who had the courage to call FSBOs, and he took a lot of sales away from long-time realtors by presenting a 30 day marketing plan, when all they had was a "plant and pray" plan.
Contribution by Larry Refsland. He was that realtor who had the courage to call FSBOs, and he took a lot of sales away from long-time realtors by presenting a 30 day marketing plan, when all they had was a "plant and pray" plan.
Wednesday, October 31, 2007
St. Joseph, A new way to sell real estate
Always looking for the most innovated way to market ahome is what most good real estate agents do. Some, however, are turning to a tactic that has been around for quite some time. Homesellers and real estate agents alike are buying statues of St. Joseph and burying his likeness in the yards of their homes for sale. St. Joseph, apparently, is a patron saint of homesellers due to the fact that he was a carpenter long before he was the step-father of Jesus. While not being opposed to prayer to sell a house, I object to any short-cut to hard work that homesellers and agents are known to take. I wonder what the buyer's are doing in this market named after them. Do you see them burying statues hoping a house will magically appear to them? No. My educated guess is that most buyers are waiting for some hard working real estate agent to get off their lazy butts and market the opportunities that exist in today's real estate field. Alas, they will have to wait because those agents are too busy burying statues or ordering them online so they can have a ready supply when homesellers come calling for their assistance. I can just hear the marketing plan: "So, what I'll do to sell your home is to 1. Put a sign in your yard, 2. Put a lockbox on your door, 3. Put it in the MLS and most importantly, 4. Loan you this wonderful statue of St. Joseph with instructions on where and how deep to bury him." Good luck with that.
Thursday, October 25, 2007
My House Caught on Fire: Aftermath, Insurance, Contractors
My house caught on fire March 17, 2007. Happy St. Patrick's Day, right? I was in Mexico when it happened. This is the story of a house catching on fire, how to deal with the ashes, the insurance company, and the contractors. And your sanity. As I'm posting this, many Californians are dealing with their own houses and fires; hopefully, this information will be helpful to the fire victims of San Diego and beyond.
Aftermath
Ok, so the damage wasn't that bad at my house in Reno, Nevada.
There were 13 houses hit in the fire. Apparently it was started by some kid (firecrackers, cigarettes, or some other illegal flame-inducing object). I'm not sure who was more to blame though: the kid or the out-of-control brush. And I'm not sure who is to blame for the brush. Although I have some ideas...
The roof, the shed, the fence, the yard was destroyed. The house was still live-able.
I was in Mexico. I got an email from my housesitter. Yikes.
I thought I would be able to handle the matter from afar.
Think again.
First, I had to rack my brain about who my insurance agent was. I didn't know any agents when I bought the house so I went with the realtor's recommendation. Found out that the agent had quit months before my claim, and passed her files
onto some poor unsuspecting fool.
Poor girl.
The house was insured through Safeco, who proved to be a hassle. No one likes to hand out money, but seriously--my house caught on fire! And it's insured!!
Hassle #1: My name wasn't showing up as an "insured." My ex-husband's name was, though. You know how they always list the guy's name first? Apparently they just listed one name and then said, "Good enough."
Hassle #2: My mortgage company wasn't listed as an "additional insured." The insurance company never got the memo that my mortgage was sold almost immediately after I closed.
Aftermath
Ok, so the damage wasn't that bad at my house in Reno, Nevada.

The roof, the shed, the fence, the yard was destroyed. The house was still live-able.
I was in Mexico. I got an email from my housesitter. Yikes.
I thought I would be able to handle the matter from afar.
Think again.
First, I had to rack my brain about who my insurance agent was. I didn't know any agents when I bought the house so I went with the realtor's recommendation. Found out that the agent had quit months before my claim, and passed her files

Poor girl.
The house was insured through Safeco, who proved to be a hassle. No one likes to hand out money, but seriously--my house caught on fire! And it's insured!!
Hassle #1: My name wasn't showing up as an "insured." My ex-husband's name was, though. You know how they always list the guy's name first? Apparently they just listed one name and then said, "Good enough."
Hassle #2: My mortgage company wasn't listed as an "additional insured." The insurance company never got the memo that my mortgage was sold almost immediately after I closed.

Hassle #3: My last name had changed.
I wasn't able to fix any of this stuff from Mexico. I wasn't able to track down a contractor by email, either.
Made it back to The States at the end of April. Got to work on fixing names and mortgage companies.
Hassle #4: I was now in Minnesota, visiting my family. New address.
Somewhere in here I got the Insurance Commission involved. They were able to get my ex's name off the insurance in a day (I had been trying for weeks).
Lesson #1: Get the Insurance Commission involved sooner, rather than later. They are government workers, so don't expect miracles. Ask questions. Is this normal? What happens next? How do I go about this?

Safeco issued a new check sometime in June.
By now I had found a contractor; but he was a young guy who had never worked with an insurance claim before. [And, he probably never will work for one, again!]
Lesson #2: As horrible as this sounds, hire someone who is better at dealing with insurance companies than they are at dealing with construction.
Awful, I know.
My contractor did excellent work, but is still waiting on more money. I've paid him everything I got from the insurance company, plus the deductible and depreciation.
Depreciation
If you do not understand how this works, call your insurance

Some items get depreciated. Wood fences, for example (through Safeco, anyway). So, they don't give you the replacement cost; they give you what the fence, being so old and worn, is worth today. Try giving THAT to your contractor when he's done with your pickety goodness.
Not a happy contractor.
Lesson #3: I didn't really learn this, but it was confirmed. Make sure you have enough money sitting around somewhere to cover your deductible and all the costs associated with a house catching on fire (increased cell phone bill, increased heat bill from windows missing from firemen antsy to get into the house, veterinarian bill from dog getting attacked by coyote since fence is missing). Don't expect the insurance company to pick up the tab on anything. But do keep receipts just in case!
Just because you have a check, doesn't mean you have any money.
Had to finally make a two hour drive to get to a Countrywide Bank to get my final check endorsed. UGH! Countrywide wanted me to send an endorsed check for 20+ grand in the mail. Then they were going to DEPOSIT it into an account, inspect the property, and upon approval, send a new check. Certifiable.
Lesson #4: This is the best way to get a manager on the phone. Call, ask representative to speak with a manager. When they respond with, "I need more i

Limit contact between your contractor and insurance company.
Apparently, insurance field estimators are trained in being vague to the point of deceiving contractors and claimees. Do not allow any contact between the contractor and the insurance company without your presence, either by a conference phone call or at the job site.
Be there!
Just because your contractor says the job will take $50K to do, doesn't mean the insurance company will agree or comply.
Ask for it in writing.
Some members of the Insurance industry are very good about only communicating in written form. With email, you can get a lot discussed (and recorded) with the insurance company.
Field Estimators, however, don't spend much time on the computer. They jot down little notes on their little clipboards, and then make up numbers when the time comes.
Slight exaggeration.
I get sick to my stomach every time I think about Safeco, hear the word Safeco, or type the word Safeco.
I think I'm going to puke.
Long story short, my house looks great. Safeco cancelled my policy upon their final inspection. Of course I'm not living there anymore! As good as the fence, roof, shed and yard look--it's still a reminder of ... I can't say it. But, actually, I was living there when they cancelled it. That was funny. Parked in the driveway with my bus. Using the laundry room, bathroom and kitchen.
I switched ALL of my house policies to a friend at Farmer's. So they lost two properties, three units.
Not that they care.
I want you to feel empowered by this post. Go review your insurance policy with your agent. Make sure the improvements you made last summer are covered. Make sure the correct names and spellings are on the policy. Make sure the mortgage company is correct.
And then go to sleep soundly at night.
Wait--check the batteries in your smoke detectors first.
Ok, now go to sleep!
Wednesday, October 24, 2007
Church Remodel: Lessons in Connections, Divorce, Construction, and Demolition
My current big fat real estate project is "saving the church." I know, it's big to try and save the church; I mean, the church is in the business of saving, so for me to save it, is... crazy.
As we were trying to get financing to get started on building, and to ultimately finish the project, we saw that coming up with the money to get the financing was going to be harder than keeping our relationship together. The two really had nothing to do with each other; I was just attempting to make a clever analogy.
connections
I purchased the
church with my now ex four years ago. My dad happened to be the pastor of the church when it was a church. Because I was always a good listener I knew about the details surrounding the church's purchase from the previous church (this church has been around for more than 100 years, so it's survived more than one congregation). Basically, it was in the church's purchase agreement that the church could not turn around and sell it at a profit (because they were getting such a good deal on it, and the old church wanted to see the new church continue as a church for a good while). So, 10 years later, I ignored the listing price on the church, and made an offer that shocked the realtor. The price was for what the church had paid for it PLUS an estimate of repairs and improvements that had been made over the years.

The realtor was even more shocked when the sellers agreed to the offer.
So we bought it; had to take Rich Dad's advice about trying every bank in town. Finally found a local bank that didn't laugh at us when we said, "We want to buy a church." Had to borrow some money from family, the lender had to do some magic (in-house commercial loan), and we had to really be persistent to make the thing close.
Turned around and rented it. We were trying to get another house rented; the tenant was not interested. I said, "Well, I do have one other property available, but... it's.... well, follow me across the street and I'll show you."
Turned around and rented it. We were trying to get another house rented; the tenant was not interested. I said, "Well, I do have one other property available, but... it's.... well, follow me across the street and I'll show you."
The tenant was thrilled about living in a 4000 square foot old church (crosses still in tact). He promptly filled half of the square footage with JUNK. How do I know this? Because I was a part of the cleanup crew upon his departure.
We love tenants!
A year later we started the process of remodeling the church into a 4plex. An architect friend drew up some great plans for us. We hired a local youthgroup to begin the demolition.
divorce
As we were trying to get financing to get started on building, and to ultimately finish the project, we saw that coming up with the money to get the financing was going to be harder than keeping our relationship together. The two really had nothing to do with each other; I was just attempting to make a clever analogy.
Divorce commences.
He got the church in the divorce.
He was in Minnesota, I was in Reno, I didn't want it, he didn't want it, he got the movie collection; and therefore had to take the church.

Ok, it wasn't exactly like that, but except for still being on the loan, I thought I was done with the church.
I got a call this summer. The ex informed me that he was no longer going to make payments on the church. He was prepared to let it foreclose and watch his credit (and mine) go down the toilet.
Further, my name was still on the title, as the Quit Claim Deed I signed never went through, due to delinquent property taxes.
I really didn't like the idea of bailing on the bank that loaned to us based on our character (and credit), and my family connections (fame and good looks). I also didn't like the idea of having a few thousand dollars in back taxes sitting on a website for all to see.
Oh, the shame! Joking!
construction
Needless to say, the church
is suddenly my problem. In order to keep my karma and credit safe (and because this church thing just doesn't seem to want to leave me alone) I'm putting blood, sweat, tears, and Mastercard into this aggrevating project.

My business partner and I have been in Minnesota for a couple of months, reviewing building code, insulating, sheetrocking, sanding, plus the whole blood, sweat, tears thing.
Seriously. We had a "nail through the finger" incident today.
We've thrown the architects original plans out the new window we just installed. His plans were for a San Francisco-style apartment complex with loft-style apartments. We did a market analysis, to see what our tenants looked like, what the town wanted, and what was easy and affordable to build.
We also decided to just do one unit for now. If we can finish one unit and get it rented, then I won't be losing so much money every month. I'll probably still be at a loss, but it will be a smaller loss.
We're doing the "easy" unit, in what used to be the lobby of the church. This part of the church was an addition, built in the 70's. The walls are a little bit straighter than the walls in the 100 year old section. This was supposed to be a handicap-accessible unit. A ramp was already there. But, the ramp is not to code. So we opted instead for a 2 bedroom, 2 bathroom character-filled apartment. The bedrooms are connected to the bathrooms; so it's more like we're building 2 master suites. It's designed for roommates.
We could probably rent the whole thing for $600; or rent the rooms separately for $350/each.
Good thinkin'?
I polled several tenants (homeowners did NOT give good feedback, but they're not my target market, now are they?). I asked what the most important things are in an apartment. One tenant had a really intelligent comment, "The good things in a house don't necessarily attract good tenants, but they will keep good tenants."
1. Lots of natural light
2. Storage space
Those were important. Very important.
After one survey I made some big adjustments to our plans. I added a couple windows and a 4'x8' closet.
All the tenants polled LOVE the ramp. It was comical that homeowners and builders thought the ramp took up too much space; and tenants saw it as an easy way to move in and out, as well as an architectural bonus.
demolition
I have to write about
demolition last because it wasn't something I had any advice on until hindsight came into view.

1. Do NOT demolish a building until you have financing in place
2. Do NOT demolish until you have a very very very good idea of what you're building
3. Do NOT let anyone demolish your building withOUT your supervision
4. Go to a home improvement store and memorize prices; THEN begin demolition, keeping in mind that EVERYthing in your building has value
Value can mean that items can be resold, reused, OR you're going to have to replace it. In other words, everything has a positive or negative value. Try to reuse as many materials as possible, so that you get the positive value. You may be able to resell some items, but chances are you'll be too busy with building to be able to market and sell doors, windows, decorative trim, etc.
now
In some ways I may have been better off using my credit line to pay off the taxes and get my name off of the church property. But then I would still have the loan to deal with. And while it is possible to clear up bad credit, I'm not looking forward to that route. So, I will keep you informed on the future of my real estate investing endeavors.
May God bless me and keep me sane.
-Gertie
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